The New Football Pools Launches Ultimate Guide For Football Fans
The New Football Pools has teamed up with Football DataCo and the four professional football leagues to launch the 2nd edition of the Official Football Yearbook 2009-2010 - a comprehensive season review of the English and Scottish football leagues and a must have for all football fans.
Using official ACTIM statistics, the Official Football Yearbook 2009-2010 is packed with an array of player and team statistics and details every goal in every match from the Barclays Premier League, the Coca-Cola Football Leagues, the Clydesdale Bank Scottish Premier League and the Irn-Bru Scottish Football League throughout the 2008-2009 season.
The 2008–2009 season was packed with entertainment - from Hull City’s storming start and Newcastle United’s Premier League relegation to Burnley’s promotion and Rangers ending Celtic’s three-year domination of the SPL – and this definitive guide relives all the action. With forewords by Sir Bobby Robson and George Burley and featuring stunning photography, this Yearbook is the ideal encyclopaedia for any football fan.
The Official Football Yearbook 2009-2010, the only season review that is endorsed by the 4 professional leagues, is available from www.footballpools.com/yearbook and all good bookshops from July 6 2009.
Jon Sheehy, Marketing Director for The New Football Pools, said: “After such an exciting climax to the season, the Official Football Yearbook 2009-2010 is the ultimate must-have guide for any football fan, providing not only an essential reference point but also the chance to relive the excitement of the season again and again.”
David Folker, General Manager of FootballDataCo, said: “We are delighted to team up with The New Football Pools to produce this second edition of the only official football yearbook for the 4 leagues. Our unique ACTIM data means that football fans have access to all the detailed statistics from the season – whether it’s quick fire goals or cards received, everything you could need to know is in this Yearbook.”
Actim is the brand name for the official data of the FA Premier League, The Football League and the Scottish Premier League. The data is used to produce Actim Stats. Actim Stats are a collection of team, player and match statistics. They are derived from all the actions that take place during a match, including goals, shots on target, corners, fouls, offsides, passes, tackles, blocks and clearances.
The raw data can be used to generate a wide range of tables and statistics such as player profiles, team and player head to heads and form guides. Actim Stats are produced by PA Sport, part of The Press Association, on behalf of Football DataCo.
